I was very honoured to be approached by SPAA* to create and lead a session on Reaching Your Audience in this era of Digital & Social Media Marketing for the 2009 SPAA Conference in Sydney between 17-20 November. I am now happy to announce that I have secured two awesome new media / digital marketers from Hollywood to help me:
Gordon Paddison** – Principal, Stradella Road & former Executive Vice President New Media, New Line Pictures (District 9, Lord of The Rings trilogy, Snakes on a Plane, Austin Powers and many more & Variety’s Integrated Marketer of the Year” Award in 2005)
Stephanie Bohn** – Director of Worldwide Marketing, Digital Distribution Warner Bros (The Dark Knight, Sex and the City, Hangover, Harry Potter and many more)
Well, we have submitted a feature film development application to Screen Australia late last week. The purpose of this application is to begin to secure funds for the formal development stages of the porject.
Here are some shots outliningÂ the depth of the submission required:
I wanted to introduce you to the team behind our upcoming movie, Long Tan based upon the true story of The Battle of Long Tan.Â
First of all there is me, Martin Walsh! I produced the ASTRA award winning and TV Week Logie Award Nominated documentary on the Battle of Long Tanfor The History Channel in Australia and New Zealand. I am also a senior marketing executive specialising in digital marketing and socialÂ influenceÂ marketing. You can see me in action below duringÂ this interview which I did for Sky Channel on the 41st anniversary of the Battle of Long Tan in 2007:
Sam Worthington, who is currently starring alongside The Dark Knightâ€™sChristian Bale in Terminator Salvation now shooting in the US, has told the producers he is keen to be considered for a major role in the Bruce Beresford directed film about the seminal conflict of the Vietnam War â€“ the Battle of Long Tan. â€ť
â€śI believe Long Tan to be a very important story to tell. It’s a true tale that touched me so much, especially when I had the privilege of meeting the soldiers two years ago,â€ť said Worthington in a message to the Battle of Long Tan producers, Sydney-based Red Dune Films and Beverly Hills, California-based partner Brainstorm Media.
Worthington, who recently completed a starring role in James Cameronâ€™sAvatar, narrated the award-winning documentary on Long Tan produced by Martin Walsh, of Red Dune Films, for the History Channelâ€™s 40th anniversary of the battle in 2006.
Walsh has been developing a feature version of the story since 2004.